Car and vehicle wraps have become the pinnacle of modern business advertising. They’re the best way to spread information about your business easily and effectively. Internet marketing can only do so much when it comes to various industrial services. Vehicle wraps are able to market to people who don’t use social media or have a large online presence. Billboards are stationary so they can only reach people who travel by them or regularly commute through that area. A vehicle wrap, however, is always moving around town and making frequent stops at different locations. To get the most out of your advertising, here is the best wrap for your business. 

What Vehicles Can I Wrap?

Almost any vehicle can be wrapped. At GNS Wraps, we have experience wrapping almost every type of vehicle. It’s important to remember that the bigger the vehicle, the more space there is to put more information, text, and images. This will be more attention-grabbing and easier to read for cars passing by.

Vehicles such as vans, SUVs, semi trucks, and trailers are the best options for wraps. They easily provide enough space for all of the vital information you need to display. This includes your logo and contact information, as well as social media handles and website information. 

Essential Information:

  • Name
  • Number
  • Main Service
  • Logo

If you have the space available, it helps to include the following information:

  • Address
  • Area Served
  • Email
  • Slogan

Different Types of Wraps

There are a number of different wraps that you can choose from. For the purposes of advertising, we listed three of the most popular wraps for business advertising:

Full Wraps: This can completely change the color and material of your vehicle. With this option, you can easily fit the information you want onto your vehicle. You can also choose to put only the information rather than a whole color change. A full wrap will also protect your vehicle’s paint and body. 

Bonnet Wrapping: This is a great option if you don’t want to place ads all over the vehicle that you drive every day. This is a more subtle way to place information on your vehicle. 

Door Wrap: Door wraps will display information clearly on the side of your vehicle clearly. This is usually the most popular option since the doors on a vehicle have the blankest space. It’s a simple yet effective way to advertise your business. 

How Long Will Wraps Last?

Car wraps can last up to five years. This will depend on the area you are in as heat can take its toll on wraps. South Florida has harsh heat conditions that can affect car wraps. The good thing is that the paint beneath the wrap will remain untouched. 

Get Your Car Wrapped Today

At GNS Wraps, we can help you wrap any vehicle, including cars, trucks, SUVs, trailers, motorcycles, tractors, and more! Give us a call and we can provide you with a free estimate on your next wrapping job. 

Make Your Business Vehicle Wrap Stand Out

Business vehicle wraps have become the new way to effectively advertise your business. They are the cost-effective, mobile billboards that every company wants to take advantage of. With so many businesses having their business vehicles wrapped, it can start to become difficult to stand out from the rest. GNS Wraps is here to help make your business wrap the one that everyone remembers.

When you’re at a red light, and there are cars surrounding you and your wrapped vehicle, it’s important to remember that you only have 8 – 10 seconds to sell those people before they grow bored and look elsewhere. In order to make the most out of those 8 – 10 seconds, GNS Wraps wants to help you see how you can make your business wrap stand out. 

Match Your Brand

When creating your next business vehicle wrap, make sure it aligns with your business’s current brand and marketing. Everything should be the same from the colors used to the fonts in each word. This makes it easy for people to quickly make the association between your brand and the vehicle driving next to them. By creating brand recognition, people will be more willing to see what your company has to offer.

Information About Competitors

You don’t want to create a wrap that looks like a clone of other competitors. Look around and see what other wraps are doing and how you can do it better. People will appreciate seeing a bold and original design. 

Fun Illustrations

You don’t need to be an elite graphic designer to come up with an illustration that people will appreciate. Graphics are a great way to capture the attention of the people around you, so create something that people will remember. 

Use Colors Wisely

There are a number of color combinations out there that can make reading what your wrap says easier or harder. The most basic being black and white. When coming up with a color combination, remember the saying “less is more”. You don’t want to use a number of different colors that can overwhelm the person reading your van. Some examples of color combinations:

  • Blue and White: Trust and Tranquility
  • Black and Red: Intensity
  • Yellow and Blue: Playful
  • Black and Orange: Liveliness. 

Be Brief

It’s important that the message you’re trying to convey is brief and to the point. Remember, you only have a few seconds to tell everyone around you what you do and why you are the best option. Only put information that is critical to your business and will reel people in. 

Get Business Wraps Today!

GNS Wraps has what it takes to make your next business wrap stand out from the crowd. If you need assistance creating a wrap that will sell, contact us today

How Bus Wraps Can Help Your Business

With recent advances in technology, wrapping different types of vehicles is now easier than ever. Wrapping your vehicle with your business is an incredible way to advertise at a low cost and have your business seen by more people than ever before. As more and more businesses have begun advertising, it has become more difficult to grab the attention of those around you. This means you need new and better ways to advertise your business. 

That is where bus wraps come in. Bus wraps are a great way to advertise your business to everyone who drives past. Having vinyl graphics applied to a portion of the surface or the whole surface of the bus will convey your company’s logo, message, website, and contact information. There is a number of different things that you can do when wrapping your bus for business purposes.

Here are a few ways that a bus wrap can help your business. 

Gain Exposure

Having your brand attached to a bus that is always traveling around town is an amazing advantage. Bus wraps will help you thrive in a local market. There aren’t many businesses that have bus wraps. Having your business on a bus will make it stand out from the rest of the crowd and gain the curiosity of those around. 

Passive Advertising

Unlike what you see on TV or radio, bus wraps are a passive way of advertising that doesn’t disrupt someone’s daily activity. Passive advertising is an amazing way to advertise your business without getting in people’s faces. This is a good way to earn the respect of the people you advertise to. When you do passive advertising, people will be more comfortable coming to you. Even when the bus is not moving, it is acting as a billboard.

Wider Audience

Buses travel all day along various routes. Depending on how many buses you utilize, they travel a number of different routes that will reach thousands of different people. Each month, you’ll reach tens or even hundreds of thousands of new potential customers each month. You’ll reach a much wider audience this way than any other way. 

Attention-Grabbing

Bus wraps can be designed however you like. They can be designed to be bright and eye-catching or subtle and informative. The power rest in your hands. When a bus is covered with an attractive company ad, people will be drawn to it. No one would pay much attention to a plain bus driving by. The more time your advertisement spends on a bus, the more exposure your company will receive.

Get Wrapped Today

Looking to grow your business? Bus wraps can help your business grow in ways you may not have thought. We can help make that happen. Head over to our contact page today if you’re looking to have your business put on a bus. 

The Importance of Color for Car Wraps

Having your vehicle wrapped is considered one of the most cost-effective ways to advertise your business. Having just one vehicle wrapped can generate anywhere between 30,000 – 70,000 impressions a day! The potential to reach your audience has never been higher. With such a large opportunity to make an impression on the people you drive by, it’s important to make sure that you get every aspect of the car wrap correct. This even includes the color for car wraps. 

You may not think about it on a day-to-day basis, but different colors can evoke different emotions and feelings from different people. This is why the importance of color for car wraps is something you need to consider. Here are some tips for making sure the colors on your next car wrap are done correctly.

Choosing The Right Color for Car Wraps

Have you been internally debating what color you want to go with for your next car wrap? No matter what business you are in, color selection is an important decision. Colors play a very important role in attracting the right customers to your business. Psychologists have done studies for years about how colors can affect our perception of something. A study done by the Academy of Marketing Science shows that color plays a large role in our purchasing decisions. This applies to businesses and how we perceive them. 

The colors you choose for your car wrap need to not only reflect the colors of your logo but also the personality of your business. Customers who can relate to the personality of your business are much more likely to interact with it. So, which colors will work the best for you?

The Meaning Behind Each Color

When it comes to color selection, you have total freedom to choose. There’s no right or wrong answer, it all depends on the type of audience you want to attract. Here’s what each popular color represents:

  • Black: This color is used to display luxury. Think about black tie events and black dresses. Use this color if you want to appear classic, sophisticated, and in control.
  • White: White is used to appearing fresh, youthful, and economical. 
  • Gray: Gray is, quite literally, the perfect blend of white and black. It comes off with maturity, dignity, and tradition. 
  • Green: Green is associated with the environment and finances.
  • Red: For those wanting to appear youthful, modern, and aggressive, red is for you.
  • Blue: Blue is the most popular color in the world. Go with blue if you want to appear serious and trustful.
  • Yellow: Yellow is a youthful color that displays friendliness and cheerfulness.
  • Brown: Brown works for those wanting to be rugger, serious, and masculine.
  • Purple: Purple works amazingly well for those wanting a touch of femininity.
  • Orange: Orange will help grab the attention of anyone on the road. It displays energetic, playful energy. 

Keep Goals in Mind

It’s important to choose colors not based on personal preference, but on what would work best for what you’re advertising. Ask yourself these questions:

  • Do these colors reflect my business’s personality?
  • Do these colors target the correct audience?
  • Are these colors different from my competitors?
  • Do these colors work for the product/service I’m selling? 

Follow the 60-30-10 Rule

Chances are you’re going to use more than one color. The 60-30-10 rule is typically used for interior design but it can also be applied here. 

The rule is simple. Sixty percent of your wrap should be the primary color you want to go with. Thirty percent of the graphics should consist of your secondary color. Ten percent of the graphics should be composed of your accent color of choice. 

Get Your Car Wrapped Now!

There’s a lot that goes into the design of your car wrap, even color choices play a big role. A poorly designed car wrap can end up hurting your business more than helping. If you’re thinking about getting a car wrap, make sure it’s done right and choose GNS Wraps. We will help you through the entire process, even with the colors! Contact us today to get your business’s name out there. 

5 Vehicle Graphic Pitfalls to Avoid

Anyone who wants a vehicle graphic will want it to look amazing. Unfortunately, not everyone is familiar with graphic design and what makes a good vehicle graphic. Vehicle graphics are meant to positively enhance the appearance of your vehicle or bring more attention to your business. Not knowing how to create a good vehicle graphic can result in a messy, cluttered wrap that doesn’t get the message across. 

To ensure your vehicle wrap is amazing, avoid these 5 common graphic pitfalls.

1. Hard to Read Font

If you’re getting your vehicle wrapped for business purposes, you want to make sure that everyone who sees the wrap can read it and understand it. If they can’t read what’s on the wrap it will not help you or your business grow. 

The best option is to use a font that is easy to read from a long distance. These can be fonts that are blocky, similar to what you would see on highway signs and billboards. You don’t want to use a cursive font or one that can be difficult to read from a distance. It’s important to make the font big enough that everyone can see it.

2. Too Much Text

Using too much text is another big mistake. Of course, it’s important to have your business name and phone number on the vehicle, but you don’t want to have an overload of information on the vehicle as the information can get lost. 

Roads are already areas full of information and distractions, especially in high traffic areas like cities and highways. You want people to be able to read your vehicle information in about three seconds of spotting it. This is why it’s so important to keep your wrap simple and introduce a message or logo that’s easy for potential customers to understand.

3. Too Many Vehicle Graphics

When it comes to graphics, people will often think that bigger is better since more people will see it. This is far from the truth. Graphics should be used to help emphasize important details and add visual interest, not overwhelm the viewer with too much color or details. 

You want the message to be seen, just don’t go overboard. Using too many vehicle graphics can make your message seem desperate and overkill. If you want people to remember your graphic, putting too much will have the opposite effect.

4. Bad Placement

Where you put your graphics will depend on what type of vehicle they are being put on. A large box truck or van could benefit from having a vehicle graphic on the side or back. Smaller vehicles or sedans will benefit from graphics on the back window or tailgate.

5. Vehicle Graphic with no Call-to-Action

A call to action is a must. People need to know what to do once they’ve seen your graphic. Something like “Call Now” or “Visit Our Website” are examples of calls to action. Asking for a response will encourage those who see your graphic to act on it. No call to action eliminates the reason for getting a vehicle graphic in the first place. 

Vehicle Graphics Done Right

If you need a new vehicle graphic installed or you need help planning your vehicle graphic, GNS Wraps is here to help. Our team of graphic designers and car wrap professionals will know exactly what to do to help you. Contact us today to get a vehicle wrap that works. 

While driving around town, you may have seen vans with partial or full wraps. These wraps are very similar to car wraps, except these van wraps are mostly seen on commercial vans. Vans like this are an incredible way to capture attention quickly and efficiently. 

The better a van wrap looks, the better it will perform in the real world. This is because the vehicles on the road are a reflection of your organization. This means the better quality a wrap is, the better people will think about your company. GNS Wraps can help make your vans look incredible with premium van wraps using only the best materials. 

Why Do You Need Van Wraps?

Van wraps can do a lot more for you, your van, and your organization than you may think at first. A van wrap can assist with the following:

Generate Traffic to an Entity

Company vans are almost always on the road moving around. As an example, a delivery van in South Florida could move products to somewhere as far as North Carolina. A smart business owner would take this opportunity to wrap their van and have it spread your message/service everywhere it goes.

These wraps can display crucial information such as contact info, a website, or where they can be found. 

Save Money

Advertising methods such as TV or radio can be expensive. Looking at the cost per impression, van wraps are $1.40 lower than the cost of billboards and over $78 lower than radio ads. 

Long-Lasting Van Wraps

Van wraps can stay in pristine condition for up to six years. Some factors that affect this include:

  • Wrap materials 
  • The professionalism of the installer
  • Care taken for the wrap

Ensure that the person installing the wrap is trustworthy, reliable, and uses good materials. There are also warranties available for your wrap in case something goes wrong. 

Van wraps also protect the paint on the van by acting as a barrier from dirt, weather, and other debris on the road. 

Wrap Artwork

Wrapping a van gives you full creative control over what goes on in it. This allows you to add any color or pattern that you desire. You can include as much or as little information as you’d like. Take this opportunity to use elements that bring out your organization’s theme and message. 

Get Your Van Wrapped by GNS

If you’re ready to make your van stand out from the crowd and bring more attention to your business, it’s time to contact GNS Wraps. We are your professional van wrap installer in South Florida. We use only the best materials and we ensure you you’ll walk away happy with your wrap. To schedule your wrap, visit our contact page today

No matter if it’s a logo, letter, color, or banner, every brand has a graphic that makes them stand out from the crowd. The way the graphic looks and feels can vary greatly on how it’s used. If you’re getting fleet graphics, you want to make sure that they reflect the personality of your brand and it can take a few creative risks to do so. GNS Wraps wants to help your fleet graphics stand out and help people recognize your brand whenever they’re on the road. Below are a few ways that you can make that happen.

Use Different Colors

The colors that you pick for your fleet graphics will play a big role in how your customers and employees view your company. Think of how you use colors in your branding. A marketing agency will want to use bright colors that attract attention while a funeral home will want to use muted, darker colors and tones. 

Your fleet graphics should accurately reflect the personality of your brand. If your brand is bright and whimsical, then your graphics should follow that same pattern. 

Fonts

Whether it’s numbers, letters, or full words, fonts have a big impact on your brand. Think of how others will perceive it. What kind of personality do your brand and logo carry? Is it elegant, artistic, or fun? 

Placement

When designing fleet graphics, you should consider where they are placed. If it’s multiple vehicles, place them in a way that they can be interchangeable. Consider where the graphic will be placed on each vehicle. It’s important that people driving by getting the necessary information about your company. 

Design Elements

You have full freedom when creating graphics so make sure to use different images, banners, and logos on your vehicle. You can display images related to your business on the doors, windows, and interior. Using a mascot or creative symbol also helps people create an image of your brand. 

Materials

There are different ways to create your fleet graphics. Vinyl wrapping is the most popular option but you can also do magnetic graphics. 

Tagline

Using a simple statement to describe your brand is a good way to portray your fleet graphics. You can do something simple like “It’s fun to shop here” or something that encompasses your brand a little better.

Don’t Overcomplicate Your Fleet Graphics

Lastly, keep your graphics simple. Your graphics should portray your branding but it shouldn’t be overwhelming. Make sure to consider the size of your vehicle so you know how much space you have to work with. 

Fleet Graphics Done Right

Fleet graphics can grow your brand and reflect what your company does. These graphics can be powerful marketing tools if done right and GNS Wraps knows exactly what they’re doing. If you’re ready to have your fleet wrapped or you have any questions, visit our contact page to get started.

Chances are you’ve seen or at least heard of a car wrap. It’s no mystery that they are an incredible tool for marketing and growing your audience. They help broadcast your message to the world with a memorable image or graphic. There are some car wrap mistakes that you should avoid before investing in one. 

GNS Wraps has seen tons of different wraps and wants to let you know how to avoid some common mistakes and get the most out of your car wrap.

No Target Audience

Defining a target audience is a crucial step in making sure your car wrap works successfully. If you fail to do this beforehand, you’ll be wasting money on the wrong type of car wrap. 

For example, if your company sells sports uniforms to children, you need a design that will display that. Consider images of kids playing sports or throwing a ball or putting your company name so they know who you are. It’s important your target audience can see what type of brand your company is. 

Using the Right Car Wrap Company

Sadly, not all companies are the same. You need a company that will guide you through the process and ensure the work they are doing is with an experienced team.

Before choosing a company, make sure to do some research about them to make sure they are the right choice for you. Look for reviews online and see how long they have been in business. You want a company with experience and has everything you need from design to printing. 

Getting the Wrong Wrap

You need to have the right vehicle for your business needs. It should be durable and withstand every type of weather. 

Ask GNS Wraps about different vehicle types for your business and we can lead you in the right direction.

No Marketing Strategy

Once you’ve decided on a car wrap, it’s important to have a marketing plan as well. No marketing plan can result in wasted money. Your plan should outline goals, target audience, budget, timeline, and timeframe. 

Rushed Job

Getting a vehicle wrapped takes time and some people don’t know that. They think it will take a day at most and they’ll be back on the road in no time. It’s important to talk to the company first to see how long it will take. 

Looking for a Car Wrap?

GNS Wraps is your reliable South Florida car wrap solution. Our experienced team will guide you through the entire process and won’t let you fall for these common mistakes. If you have any other questions, visit our contact page today. 

 

Vehicle graphics are known for their long-lasting life span and amazing durability. They will, after some time, begin to fade away and peel off. On average, you can expect a vehicle graphic to last about five years, although if they are taken care of properly they may last up to ten years. The length of a vehicle graphic also depends on the quality of the adhesive and the vehicle they’re applied to.

GNS Wraps has been supplying premium vehicle graphics in the South Florida area for years and wants to help your graphics stand out. GNS Wraps wants to give you some advice on keeping your vehicle graphics as clean as possible.

When is Professional Services Needed?

If you decide to use a professional service to clean or restore your graphics, make sure to do some research first. A company that has only been in business for a short period of time can sometimes do spotty work. You should also see how they go about their cleaning method. A reputable company, like GNS Wraps, will use environmentally friendly products that are sure to make your graphics look incredible. 

How Can I Keep My Vehicle Graphics Looking Good?

When trying to keep your vehicle graphics fresh, there are a few ways you can do it:

Make sure to clean the graphics properly, especially if they have had long exposure to heat or sunlight. If there is dried mud or dirt on the graphics, use a soft, non-abrasive cleaner, and a soft-bristled brush. If the graphic has begun to peel, a professional service can either repair it or remove it without causing any damage to your vehicle. 

The less time your vehicle graphics are exposed to the sun, the longer they will retain their color. Dirt and grime on a graphic can cause the adhesive surface to become brittle and crack, resulting in damage to not only the graphic but also the vehicle.

Refrain from using a pressure sprayer when cleaning your vehicle. The intense pressure can cause your wraps to peel, fade, or crack.

A Temporary Fix for Vehicle Graphics

GNS Wraps can help make your graphic look crisp for longer. We can apply a temporary decal, paint over the graphic, or apply an overlay. If the graphic is severely damaged, a temporary fix may not be enough to fix it. 

Get Wrapped Today

Vehicle graphics are a fun and intuitive way to grow your business and get your name out there. There’s a lot that goes into creating a vehicle wrap but it’s important to get it right so you can get the most out of it. If you’re looking to get your vehicle wrapped, contact GNS Wraps today. We’re happy to answer any questions you may have. Visit our contact page or call us at 561-502-2605 for more info.

Car wrap damage is affected by both hot and cold weather, so it’s important to take the right precautions to protect your car wrap.

As the temperatures continue to drop, you might be curious about how to protect your car wrap from the colder weather. Thankfully, protecting your car wrap from cold weather isn’t very difficult. Only a few steps have to be taken and you can rest easy knowing that your wrap will be in perfect condition after the weather rises again and the snow (if your area gets it) has melted away. 

 

Scraping Causes Car Wrap Damage

It’s common knowledge but when it gets, frost will often build on the surfaces of cars. When this happens, our first instinct is to grab an ice scrapper and start scraping away at it. While effective, it can often damage your car and, more specifically, your vehicle wrap. A typically vinyl car wrap will last on average five to seven years if taken care of properly. Just like the paint on a car, vinyl will become damaged if continually scratched and scrapped.

 

Clean Your Wrap

With the winter season, you’re more likely to experience rain, wind, and snow. These are the perfect conditions for your vehicle wrap to become dirty. It may not be the ideal temperature, but cleaning your car wrap will ensure that it lasts a long time. Waiting too long to clear your car from dirt and debris will result in it becoming thicker and harder to remove. This debris will cause you to scrub harder and longer which can leave damage to your wrap. By keeping your vehicle clean, you avoid the trouble of having to scrub more which in turn keeps your wrap from peeling and becoming damaged.

 

Clear the Snow

When snow is left on a surface, especially the surface of a car, it can turn into ice which is even harder to remove. It’s best to try and clear the snow as often as you can to prevent a further headache in the future. Ice will stick to the vinyl wrapping, making it very difficult to clean and can result in damage to your wrap. Snow is much easier to brush off compared to the hard nature of ice.

 

Keep it Covered

Covered parking may not be available to everyone, but if it is, make sure to use it. This is the most effective way to keep a car wrap from being damaged by winter conditions. Garages, carports, or any other sort of covering, even a tarp, will help prevent damage to the vinyl. It’s also a good idea to take notice where you park your car. Parking under a tree can result in snow pouring down on your car or branches breaking off and scraping your wrap. The worst thing that can happen is a heavy branch breaking off and leaving even more damage than just a wrap. 

 

Looking to Wrap?

Have you experienced damage to your wrap due to weather conditions or looking to have a fresh wrap done? If you have any questions or need assistance fixing a wrap, GNS Wraps of West Palm Beach can help you out. You can stop by anytime or give us a call at 561-502-2605. We may not be able to control the weather, but we can help prevent damage from occurring to your wrap.

Contact Us

  • 561.502.2605
  • 7400 Georgia Ave. Suite C
    West Palm Beach, FL 33405

  • Your information is confidential and will not be shared

  • 561.502.2605
  • 7400 Georgia Ave. Suite C
    West Palm Beach, FL 33405