Using your car to market your business is, without a doubt, one of the best decisions you can make as a business owner. Most automobiles are capable of traveling vast distances, so depending on how far you go, your business will be recognized by countless potential clients. But you must be wary of how you go about doing this. Yes, you will want to slap your brand name and logo onto your business car, but you wouldn’t want to simply paint it. A paint job can easily provide a myriad of problems that will put you at a disadvantage. In the long run, you’ll find that car wrapping is the best decision to go with. And if you’re unsure how that’s so, then continue reading below. You’ll find that many businesses around the world rely on vehicle wrapping to improve their marketing capabilities drastically.
As a business owner, you always want to seek the most cost-effective ways of accessorizing your business cars. When you decide to choose a paint job over a vehicle wrap, you’re actually paying more out of pocket for a service that may not benefit you in the long run. The price for most paint jobs can range between $3,000 and $10,000 – a very costly price. But with car wrapping, you’re only paying for somewhere in the range of $2,500 and $5,000. Basically, the more business vehicles you intend to change the more money you save with a professional wrap.
Time is money, and when your business car is spending time off the road as opposed to being on it and promoting your brand, you’re losing money. Car wraps can take up days before completion. But a paint job takes up a lot more time as they can often take weeks before all the paint is applied. Obviously, when time irs of the essence, you’ll want to go with the quicker route and choose car wrapping.
Paint jobs are permanent on a car. So if your business car gets a paint job and you decide later that you want to redesign it, your only choice is to paint over the current design. And this will end up costing you more money in the long run as well as use up more of your time. When a vehicle wrap is applied, it can be easily removed later in life, making it much more possible for you to continuously redesign your business vehicle when you want to.
Having your business car undergo a paint job will decrease the resale value of your vehicle tremendously. The reason being that potential buyers are unlikely willing to pay more out of pocket for a car that doesn’t have its traditional color. A car that’s wrapped will still retain its resale value since the wrap is easy to remove. In fact, a wrapped car is much more likely to increase your resale value considering that the wrap itself is protecting the original paint job underneath. So by the time it’s removed, the new owner will be happy to find that the paint underneath still looks brand new.
A business car with a paint job will need a lot of maintenance in order to keep the vehicle’s appearance appealing. Regular waxing and washing are required in order to keep that paint shining. But you can cut more than half the time that’s needed for maintenance with a wrapped car. A wrapped car only simply needs a wash and it will end up looking brand new.
Now that you know the key differences between a car wrap and a paint job, schedule an appointment today with the professionals at GNS Wraps. Our business has provided expert car wrapping services to countless patrons over the course of many years. We’re more than confident that when you hire us, you’ll be more than satisfied with the quality of our work. For any inquiries, you may call us at 561.502.2605 or visit our contact page.